Effective Writing Skills for Public Relations, 4th Edition

Effective Writing Skills for Public Relations, 4th Edition

Effective Writing Skills for Public Relations, 4th Edition را در این قسمت از مرکز دانلود منابع زبان های خارجی کاردوآنلاین به شما عزیزان تقدیم می کنیم.

دانلود Effective Writing Skills for Public Relations, 4th Edition

نگارش انگلیسی درست و عالی یکی از سخت ترین کارهای دنیاست. نوشتن برای نشریات خیلی متفاوت است با نوشتن برای ادارات. Effective Writing Skills for Public Relations یک منبع مرجع برای طرز صحیح نگارش و شیوه موثر ابراز سخنان خود در نوشته ها به همراه نکات سودمند است که هدف آن دستیابی به بیشترین و بهترین استفاده از ارتباطات نوشتاری (نامه نگاری) می باشد.

این کتاب به زبان آموز توصیه می کند که چگونه مختصر بنویسد و در نوشته های خود از زبان محلی (زرگری) همگام با اجتناب کردن از لغاتی تکراری بهره بجوییم.

Effective Writing Skills for Public Relations, 4th Edition

“Writing good English must be one of the most difficult jobs in the world. Writing for the press is very different from writing for the office.” Effective Writing Skills for Public Relations is a reference source on style and presentation with tips on making the best use of written communication.

It gives advice on how to write concisely using jargon-free language while avoiding overused words and phrases. It includes advice on policing house style with attention to punctuation, headlines, captions, and overall consistency. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office.

The tracking of a developing language that is rich, diverse and constantly evolving in use and meaning is not an easy task. Today’s rules and uses quickly become outdated, but this book captures English as it should be used now.

This book by John Foster gives invaluable advice, not only on the rules of English grammar, but on how to make the language come alive. How do you make people excited by your writing style and keep them reading on? How do you delight and surprise them, even if the topic is essentially dull?

The fourth edition includes new sections on website content and design, legal issues in websites and emails, what journalists look for in company websites, meeting the needs of your target audience, controlling and getting the best out of emails, writing and designing e-zines, and setting up online media centers.

Standard proof correction marks are included together with a glossary of terms. The author draws on the authority of established style guides, including the Oxford Guide to English Usage.

محتویات

  • خرید آنلاین Effective Writing Skills for Public Relations, 4th Edition
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